Brilliant at the basics

Posted by: davidbattler | June 27, 2011

I think sometimes we get caught up in the hippest lingo or the newest catch phrase and we forget that what our customers really want to hear is a simple, honest answer.
http://blog.strategicedge.co.uk/pdfs/brilliant_at_the_basics_of_business_1-100.pdf
Nicholas Bates has it right….it is a quick read – enjoy

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